Sirecam Press Release

23 June 2010

SIRECAM LAUNCHES IN THE USA

SIRECAM WILL OFFER IT'S UNIQUE ONLINE VIDEO MARKETING SERVICES FOR THE 2010 KEENELAND SEPTEMBER YEARLING SALE

"We have appointed Lexington local Mr. Tim Turney as our US representative and we look forward to working with all Breeders and Consignors and assisting them to maximise prices in the sales ring in September utilising our unique online video marketing services" says Sirecam General Manager, Siobhan Miller.

"Vendors in Australia, the UK and Ireland have experienced the benefits and rewards of our online video marketing services and with such a large catalogue we believe our services will be of enormous benefit to Breeders, Consignors and Buyers at the Keeneland Sale"

Sirecam will commence filming Yearlings for the sale in August and these videos will be available to view online at www.sirecam.com and at www.keeneland.com. Individual consignors will also have vision available for viewing on their own websites.

For all enquiries please contact:
Mr.Tim Turney +1 859 621 3215 or
Ms.Siobhan Miller +61 (0)412 951 033